Google is primarily a web-based advertising company in regards to sales. However, the business demonstrated on Wednesday that it needs to be famous for more than that.

He also suggested at the types of technologies the company might create, citing cases like dashes that visualize and measure traffic patterns, and construction tools that permit city residents to immediately give opinions on municipal services.

The brand new firm, to be headed by former Bloomberg CEO Dan Doctoroff, will be based in Nyc. A Sidewalk Labs release says the firm plans to take a seat in the junction of the world’s expanding connectivity which allows cities and citizens to deal with issues in real time as well as the continuing world-wide urban migration. The business recorded efficient transport, lowering successful government operations as issues which have been difficult to address despite progress in technology, and the expense of living, reducing energy use. “Sidewalk Labs will develop new goods, platforms and ventures to make progress in these region,” the statement says.

“As a growing number of individuals all over the world live, work and settle in cities, the chances for enhancing our urban surroundings are never-ending,” Page said in his place.