29 July as well as the world will know of this matter called Windows 10. Consumers can anticipate a deluge of advertisements during the the next couple of weeks as Microsoft beckons the entirety of their formidable marketing art to get the word of their new operating system out to each nook and corner of our planet.

And it appears that the easiest way to express the various new features of Windows 10 is to do it from the perspective of the kids. Here their first TV area does correctly point out many attribute upgrades that may accompany the brand new operating system, but more notably the reality that children now will be the first generation to understand nothing other than using all of these brand new attributes–from password-less access to voice-driven control to the capacity to scribble on web pages before sharing them.

While the story of the ad is, for the large part, a precise portrayal of what computing will probably mean for consumers from this stage on, using children to depict it’s in fact a cheap shot, some might claim.